Book: Inbound Marketing Attract, Engage, and Delight Customers Online
Theme?
This book gave great insight on drawing people into your your business via the web. They gave common pit falls, and ways to avoid them. Ways to set up your site to exponentially improve the the traffic and viewer ship. Very valuable information.
How did the book connect with ENT 3003?
This book I found quite valuable. As entrepreneurs we need to know how best to access our customers. This gave helpful tips and ideas to think about to harness our outreach.
Design an exercise.
I would have the class create a website and social media campaign. The. Read the book and see where they’re can improve. Then redo the assignment with what they learned.
Aha moment.
I learned not to get stuck on the small stuff. Not to obsess over the little things. Don’t spend unnecessary money. And the importance of harnessing a really good strategy .
Hi! I think that the book you read, Inbound Marketing Attract, Engage, and Delight Customers Online, sounds like it is very helpful and it full of tips to help out entrepreneurs especially those that may be struggling in these areas of their business or business idea. Also, I think your exercise design for this class is an excellent idea because this will allow students who are taking this class to have practice in marketing their products or services.
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